Sr. Product Designer
FinTech
Sr. Product Designer
FinTech
Providing value for sports organizations, area merchants, players, and parents for more than just pitch registration and safeguarding.
Providing value for sports organizations, area merchants, players, and parents for more than just pitch registration and safeguarding.
Opportunity
Opportunity
We are taking the existing application and enhancing player education, club earnings, and local merchant awareness sales. Drafting the roadmap of benefits, studying behaviors online and in the community for engagement and better outcomes during a sport season overall.
We are taking the existing application and enhancing player education, club earnings, and local merchant awareness sales. Drafting the roadmap of benefits, studying behaviors online and in the community for engagement and better outcomes during a sport season overall.
Personas
Personas
From its conception, the coach, player, and parent relationship was a core engagement hub. However, its growth had manifested in other parties that would elevate the experience of safeguarding, monetization, and education while engaged in the environment.
From its conception, the coach, player, and parent relationship was a core engagement hub. However, its growth had manifested in other parties that would elevate the experience of safeguarding, monetization, and education while engaged in the environment.
players
parents
merchants
coaches
Process
Process
Research, definition, and creativity occurred for the first month. Store owners, Club owners, and engaged parents were conversed with; feedback and data inputs dictated the process and steps moving forward. Numerous pathways were explored for collaborative outcomes.
Research, definition, and creativity occurred for the first month. Store owners, Club owners, and engaged parents were conversed with; feedback and data inputs dictated the process and steps moving forward. Numerous pathways were explored for collaborative outcomes.
Mapping
Mapping
Coaches, Players, and Merchants were assessed through interviews and form submissions. Data gathering was mapped and embedded in definition step. For example, selective paths introduced merchandising to local clubs in Birmingham, Leeds, or London. This would encourage sponsorships and aid youth clubs in their unique region.
Coaches, Players, and Merchants were assessed through interviews and form submissions. Data gathering was mapped and embedded in definition step. For example, selective paths introduced merchandising to local clubs in Birmingham, Leeds, or London. This would encourage sponsorships and aid youth clubs in their unique region.
End Users
End Users
The mWallet was targeted to national and local merchandisers that aided in goodwill to youth and associated parties in youth football programs. From obtaining sports drinks or savings on footwear, geo-tagging benefited a player in central London or a club outfitter in Leeds. Focused on the player and parent money tips and rewards; bringing value to all associated with ecosystem.
The mWallet was targeted to national and local merchandisers that aided in goodwill to youth and associated parties in youth football programs. From obtaining sports drinks or savings on footwear, geo-tagging benefited a player in central London or a club outfitter in Leeds. Focused on the player and parent money tips and rewards; bringing value to all associated with ecosystem.
Ideate and Prototype
Ideate and Prototype
Four iterative cycles were generated, with involvement from Weavr UK and select merchants complex pathways were discussed and tested. for a better outcome. Lo fidelity was performed 35% of the time; studies were initially generated in Sketch and then migrated to Figma.
Four iterative cycles were generated, with involvement from Weavr UK and select merchants complex pathways were discussed and tested. for a better outcome. Lo fidelity was performed 35% of the time; studies were initially generated in Sketch and then migrated to Figma.
Gamification
Rich buying experience combined
with rewards and deals.
Calendar Data
Instinctual records of monthly or
yearly use for player
Circle of activities
Color circles reflect progress of
behavior; saving, spending, and more
Adapation
Through Weavr UK GBP was the
initial currency with d brand match
.
Dashboard Mobi
—
Iconography
—
Gamification
—
Bespoke Labeling
—
“MWallet enabled a surge for sponsorships with numerous youth football clubs; monetization for clubs-organizers increased over 27%.”
FC, Administrator & Coach
“MWallet enabled a surge for sponsorships with numerous youth football clubs; monetization for clubs-organizers increased over 27%.”
FC, Administrator & Coach
Enhanced RFID Band
Perforated with
RFID embedded technology
Private Labeling 2.0
Debossed logos on fascia
(no stamping)
GBP currency
—
“Generating a simple SaaS solution for users was imperative; the result was just that.”
Associate, Weavr UK
Outcome
Outcome
To date, funding has been unachievable despite the arduous efforts of the founders and dedicated partners. This application in the sports management segment has competitive appeal to Sports Engine, Team Snap, and Sportsa.
See Case Main